Have you ever taken a step based on a nudge you felt and never imagined where that one small step would take you?

That’s exactly how we feel about Color Confident Boutique! As personal stylists and image consultants serving women throughout the midwest, we continued to hear the same frustration. The desire for many women of wanting to shop in their best colors, but wishing there was a place that did the leg work of determining season for you.

In 2019, listening to that nudge, we started buying and sorting clothing into seasons for our clients to shop more easily. Did we mention we did this out of one of our stylist’s homes? It was crazy, messy, and the perfect way to get to know what our customers really needed from us as a boutique. In 2021 we moved into our first brick-and-mortar location, but remained a private boutique open only to our own clients by appointment. Fast forward to today, we are in a new location that houses our boutique and EQUIPPED Styling services, have several employees, and get the privilege of helping women across the country have confidence shopping in their best colors.

We’re glad you’ve landed on this page and hope you find the colors that make YOU shine! And if we can share a piece of advice we’ve learned.. always take the next step when you feel a little nudge.